Chapter 16
At 4pm, a red Ferrari stopped in front of the experience store.
Zhao Zihao stepped out from the car and took a good look at the experience store, “Wow! This experience store is quite big! Looks like Chen Mo got a good catch!”
Lin Mao rolled his eyes. “Doesn’t your family own several stores like this?”
Zhao Zihao replied, “Hey, those belong to my parents, it’s none of my business. This one was obtained by Chen Mo using his own hands, so it’s different. Let’s go in and take a look.”
They dialed Chen Mo, waiting for him to let them in.
1Zhao Zihao gave it some thought and replied, “Alright, I’ll ask about it when the time comes. I’ll try and think of something to hype up your game. Not doing anything just isn’t right, the least I can do is to make your numbers look good. Also, what’s your opinion on this, Chen Mo?”
Chen Mo said, “I haven’t even seen your game!”
Lin Mao handed over his phone to Chen Mo, “Take a look at this, it’s about eighty percent complete.”
Chen Mo grabbed the phone and launched the indie game currently in production by Lin Mao.
—
He made up his mind after playing for five minutes.
It was a side scroller using a Middle Ages theme. It was about a knight saving a princess, including a boss fight against a dragon. All things considered, it was alright for a D-grade video game designer. However, there were still some pitfalls.
4Although it was fine in all aspects, there wasn’t much that prompted a player to pull out their money. Even if the game was sold at ten RMB, the players would have to consider why they would make the purchase.
Story? Playstyle? Art? They were all alright, but there wasn’t anything eye-catching.
After thinking for a bit, Chen Mo said, “I think that you are logically misunderstanding this.”
Lin Mao asked, “What misunderstanding?”
Chen Mo said, “I think there’s a problem with your positioning. You’re making an indie game. Sure the audience is smaller, but I don’t think you need to position yourself to focus on a small audience.”
Zhao Zihao scratched his head. “What are you talking about? That’s too convoluted. Could you simplify it a bit?”
Chen Mo said, “I can tell that you have given it your all in all aspects of the game. However, you made it according to the tastes of a small audience, meaning you’re only targeting a small audience who likes themes like this. The number of players isn’t able to support the sales of your game.”
Lin Mao didn’t quite understand. “Aren’t you supposed to target the player’s desires when making a game?”
Chen Mo explained, “What I mean is that you should widen your target audience. Basically, you need more players to play your game.”
Lin Mao was doubtful. “I know that. It sounds simple, but how can you attract more players to your game?”
Chen Mo said, “It’s simple, just find a focal point.”